Privacy Policy

Last Updated: October 11, 2026

TAY Fitness LLC, doing business as The TAY Way (“The TAYWay,” “we,” “us,” or “our”), respects your privacy.

This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit thetayway.co, submit an inquiry or application, sign up for our programs, purchase our services, participate in our events, or otherwise interact with us.

Information We Collect

We may collect information you provide directly to us, including:

Name, email address, and phone number
Company, organization, job title, and business contact information
Billing and payment information
Address or location
Fitness goals, preferences, training history, and nutrition information
Information submitted through inquiry forms, talent applications, consultations, intake forms, surveys, or questionnaires

We may also automatically collect information when you use our website, including your IP address, browser type, device information, pages visited, referring website, and general website activity.

How We Use Your Information

We may use your information to:

Respond to inquiries and review applications
Provide and personalize coaching and training services
Explore corporate wellness, hospitality, brand, talent, and speaking opportunities
Process purchases and payments
Schedule sessions, consultations, and events
Communicate with you regarding your services or account
Deliver programs, guides, challenges, and other resources you request
Send marketing emails and text messages where you have provided appropriate consent
Manage events and community experiences
Improve our website, services, and customer experience
Analyze website and marketing performance
Prevent fraud, misuse, or unauthorized activity
Comply with applicable laws and legal obligations

Fitness and Nutrition Information

In connection with coaching services, you may voluntarily provide information relating to your fitness, training, nutrition, or physical condition.

We use this information to provide the services you request and personalize your experience.

The TAYWay does not provide medical diagnosis or treatment.

You should consult an appropriate healthcare professional regarding medical questions or conditions.

Cookies and Tracking Technologies

Our website may use cookies, pixels, analytics tools, and similar technologies to understand website traffic, improve functionality, remember preferences, and measure marketing performance.

Third-party platforms we use may also collect information through cookies or similar technologies.

You may control cookies through your browser settings.

Email and Text Communications

If you voluntarily subscribe to our marketing communications, we may send you information about wellness services, programs, events, offers, products, and other The TAYWay experiences.

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in an email.

Where you separately consent to non-marketing text messages, we may send messages about your inquiry or application, booking confirmations, appointment reminders, and relevant service or event updates.

Marketing texts are sent only where you have consented to receive them.

SMS consent is optional and is not a condition of purchase.

Message frequency varies. Message and data rates may apply.

You may opt out of text messages at any time by replying STOP.

For assistance, reply HELP or email taylor@thetayway.co.

How We Share Information

We may share information with service providers that help us operate our business, including providers for:

Website hosting and form processing
Payment processing
Email and text message delivery
Scheduling
Online training
Customer management
Analytics
Event registration

We may also disclose information when required by law, to protect our rights, prevent fraud or abuse, or in connection with a business transaction, subject to the SMS information restrictions below.

We do not sell your personal information for monetary consideration.

Mobile Information and SMS Consent

We do not share mobile information with third parties or affiliates for their marketing or promotional purposes. Information may be shared with subcontractors that provide support services, such as customer service.

Text messaging originator opt-in data and consent are excluded from other information-sharing categories and will not be shared with third parties.

Your Privacy Rights

Depending on where you live, you may have rights regarding your personal information, including the right to:

Request access to certain personal information
Request correction of inaccurate information
Request deletion of certain personal information
Request information about how your information is collected and used
Opt out of certain marketing or data-sharing activities where applicable

To submit a privacy request, email taylor@thetayway.co

We may need to verify your identity before completing certain requests.

California Residents

If you are a California resident, you may have additional rights under California privacy laws, including rights concerning access, deletion, correction, and certain uses or disclosures of personal information.

The TAYWay does not sell personal information for monetary consideration.

We will not discriminate against you for exercising privacy rights provided by applicable law.

Data Security

We take reasonable measures to protect personal information from unauthorized access, disclosure, alteration, or destruction.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing personal information.

Children’s Privacy

Our website and services are not directed toward children under 13, and we do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

Contact Us

For questions about this Privacy Policy or to submit a privacy request, contact:

TAY Fitness LLC, doing business as The TAY Way

Email: taylor@thetayway.co
Website: thetayway.co